Smartcoffeecard.co.nz is a portal that was set up for one sole purpose - to make the entire affair of having a cup of coffee at a cafe more enjoyable and easy. Located in the cozy and coffee enthusiast island of New Zealand, this is a portal that makes it easy for coffee lovers and cafe owners to make use of loyalty cards so that it's a win-win situation for both parties.
This portal has been designed ensuring that the highest standards of quality are maintained at all times while simultaneously adhering to proven methodologies to be sure that it is easy to use while catering to different segments of the coffee loving population, ranging from students to professionals.
The content available on this portal includes:
The customer approached us with the complaint of a wallet that was burgeoning under the weight of multiple loyalty cards and wanted a portal that could help do away with this problem. Thus, the main mission of this website is to make it an easy and streamlined process for cafe owners and customers to maintain, develop, use and follow loyalty cards in a paper-free way, such that it can be carried around on their smartphones.
The conviction is that with the number of coffee lovers and smartphone owners both increasing by the day, an easy, convenient, environment friendly way of managing loyalty cards can easily be established. Furthermore, the portal also aims to allow customers to have the flexibility of choosing whichever plan they wish to subscribe to and also updates customers with special discounts and offers that may be running in their favorite cafes.
The owner duo came with an initial requirement of a framework that would be user friendly and running on an SQL database. They wished for the site to be able to handle massive traffic volumes in accordance with the growing sector of tech savvy youngsters that hung out at cafes. Thus, the site needed to handle a huge search volume while at the same time offering the admin the chance of easily managing the multiple users that were expected to visit the site on a daily basis.
After hearing out the details of the requirement that the client had, we set to work and opted for the open source Cake PHP framework; a framework that is known for its robustness and its easy to use interface for developer. Furthermore, this is a framework that also allows users to add module after module onto its original structure even after deployment without any further glitches. Another factor that went into choosing the Cake PHP framework was that MySQL, another open-source SQL database, supported it. After a detailed research, we concluded that an initial user volume of 10,000 regular visitors would soon increase to include the smartphone owning, coffee drinking population that is currently scattered all over New Zealand and which is growing by the minute. A detailed insight into the country's demographics and social and urban patters gave us a further idea as to what a general user might look for in such a site.
Among the modules developed were:
Smartcoffeecard has proven to be a pioneer in the novel idea of providing cafe owners with a hassle free way of keeping track of their customers and their loyalty records. With the coffee culture booming and slowly sweeping the world, it offers a unique blend of technology and coffee to the lucky residents of New Zealand. With an ever increasing awareness and traffic peak during festive and holiday seasons, smartcoffeecard is going strong and aims to revolutionize the coffee culture in the near future.